BE A PERSUASIVE PRESENTER
Did you ever develop what you considered to be an outstanding presentation, but you had difficulty
making your point, or making the sale? Being a confident, poised, and prepared presenter is an
essential skill to be a persuasive communicator. And speaking the "languages" of your audience's
brain is a necessity!
Persuasive Presentations — the Whole Brain® Way
What is a persuasive presentation? One in which you balance your own thinking and communication
style to that of your audience or client, to ensure that (1) you engage their attention; (2) they
understand and remember what you say; (3) they take action.
By combining the art of persuasive presentation with the science of Whole Brain® thinking, you
can achieve maximum impact, and maximum results. Over twenty-five years of scientific research has
shown that leveraging the 4 thinking styles of the brain when working with clients and customers
results in increased sales and enhanced business relationships. To maximize your impact, speak the
way they think.
By ramping up your persuasive presentation skills, you will be able to:
Brain-Based Presentation Workshops
- Tailor your presentation to audience thinking styles and objectives
- Communicate clearly and concisely
- Organize materials in a logical way
- Pump up your content with Whole Brain® language
- Develop increased competence and confidence in how you present
Stand Up Stand Out!® — Be a World Class Presenter Using Whole Brain® Thinking
When you stand up to speak or present, do you stand out? As a speaker, you have a unique way of presenting —
using words, movement and visuals that are consistent with your presentation style. Your audiences, however, are
comprised of people whose brain may speak a different "language." Persuasive presentations take both you and your
audiences into account.
Speak the Way They Think!™ — Be a Persuasive Communicator Using Whole Brain® Thinking
As a speaker, you have a unique way of presenting — using words, movement and visuals that are
consistent with your presentation style. Your audiences and listeners, however, are comprised of
people whose brain may speak a different "language," affecting how they listen, understand, retain
and apply what you say.
Combining a Whole Brain® approach with persuasive presentation skills will make you a confident,
competent presenter whose presentations will have universal appeal to all audience members.
Pump Up Your PowerPoint — Go From Boring to Soaring
You've heard of death by PowerPoint — are you on the giving or receiving end?
PowerPoint presentations with the most impact are the ones in which you tell the story
and the slides are the headlines.
Transform average into awesome, and you — and your words — will be memorable!
No matter how great your product or service is, or how talented a salesperson you are, you will
not be able to close the deal if you cannot communicate with your clients in a way that their brain
Whatever sales method you prefer, by applying Whole Brain®® thinking to your selling process, you
can significantly influence buying decisions by speaking the way your clients and prospects think.